The Day of Belarusian Brand is a new BelBrandAudit‘s project featuring the At home among friends slogan aimed at promoting Belarusian brands.
For the first time, Day of Belarusian Brand was held in Vitebsk on July 4, 2020, on the eve of the International Arts Festival «Slavianski Bazaar in Vitebsk»
There, the programme of the Day of Belarusian Brand included the following:
- Exhibition-sale of products made by Belarusian enterprises, organizations, artisans and creative designers;
- Exhibition of youth innovative projects;
- Awarding best Belarusian enterprises based on the outcomes of the Youth Brand Nationwide Sociological Study;
- Shows of Belarusian designers’ collections organized by National School of Beauty;
- Art-quest on historical and cultural city sights;
- Presentation of the book of poetry by Maxim Bogdanovich, Yakub Kolas and Yanka Kupala, published in London with the participation of Belarus’ Embassy to Great Britain;
- Presentations and master classes on protection and promotion of Belarusian brands; and
- Concert-presentation of works by Belarusian composers.
